This fun little book takes a refreshing new look at how to run a business ethically and successfully with a little bit of mysticism added in just for fun. The content is well set out which makes it very easy to read
Judy and Dan Smith had extensive experience in marketing and creating direct-mail businesses as well is book publicity and public relations. As a single parent Judy created a book promotional agency from scratch by following the principles outlined in this book.
In their own words “there’s nothing radical in Business Mojo. We don’t explain the easy way to make money. We have however assembled a wide array of information from our own experiences and extensive research into various topics we found help us to succeed.”
I really enjoyed reading this book, which covers among other interesting topics:
- Astrology and business.
- Phases of the moon
- Feng Shui.
- The use of colour.
- Financial spirituality.
Business Mojo should be required reading for anyone wishing to operate a business from a more esoteric viewpoint.
|Author||Judy and Dan Smith|
|Publisher||Dog Ear Publishing|
|ISBN||978 – 160844 – 801 – 2|